The Ontario Pharmacists' Association (OPA) recently launched an Ontario wide print ad campaign aimed at educating seniors about safe use, storage and disposal of medications.  Since 1999, more than 40,000 seniors have benefitted from "Safe Meds for Seniors" presentations provided free by the Ontario Pharmacists’ Association.  Available in several languages, this initiative connects community pharmacists with seniors’ groups throughout Ontario for discussions about important medication-related topics especially relevant to this growing demographic.

TWG Communications worked closely with the OPA to develop campaign creative and media planning.  The campaign is running throughout December.

For more information, please contact:

Theo Margaritis
VP Strategic Marketing/Partner
TWG Communications
Tel: 416.357.8344
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it